Survey Data for Strategic Planning in Manufacturing

Explore exclusive survey results derived from over 6,000 industry professionals, focusing on strategies to address challenges in CRM, forecasting, and customer satisfaction to foster growth.

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Key Findings for Growth
Addressing the Manufacturing Sector’s
Pressing Needs

Customer Satisfaction

CRM systems show a positive impact on customer satisfaction; however, scaling and analytics are areas of unmet needs

Sales Challenges

Key obstacles include forecasting accuracy and KPl management, with 40% of respondents indicating difficulty in these areas

Tools & Technology Needs

A strong demand for CRMs with advanced capabilities, such as machine learning to enhance sales insights and decision-making

Speakers

Mike Lauer

Mike, founder of enable solutions, who helps manufacturing companies grow and run more smoothly with custom software solutions. From automating tasks and boosting sales to integrating, smart tech and data tools, we make scaling easier for businesses. We aim to simplify digital transformation, improve efficiency, and strengthen customer relationships. 


Gina Tabasso

Gina Tabasso, founder of Barracuda B2B Marketing, is a Lean Six Sigma industrial-minded growth strategist who helps manufacturing, trade, industrial, distribution, and B2B companies grow.
Her “massive manufacturing chops” make her different from every other B2B marketing agency on the planet that claims to “specialize” in manufacturing.


Josh Marsh

Joshua is the founder of Digital FortyThree, a business intelligence startup that helps small to medium sized businesses scale operations. The company achieve this through their approach to finance process automation and leveraging advanced analytics.